(2020 benchmark is available here)

The 2018 Hyper-Casual Games CPI Benchmark Report

We analyzed $48 million of paid installs across 36 countries to give mobile game publishers everything they need to launch, scale, and optimize their hyper-casual portfolios using paid installs.


Get answers to questions like:

  • Where can I find the most inexpensive hyper-casual installs at scale?
  • How do hyper-casual CPIs compare to mobile games overall?

  • Which countries offer the lowest growth costs for the highest returns in market share?

  • What should be the mobile advertising networks of choice for hyper-casual publishers?

If you’re a publisher or marketer hoping to navigate this booming market with confidence, this Tenjin report has everything you need to get started. Complete the form to claim your copy today!